As the festive season kicks off, many sports take a break – but not the English Premier League. With thrilling Boxing Day fixtures on December 26th and 27th, the action is as intense as ever, keeping fans on the edge of their seats during the holiday season.

Boxing Day – December 26th – is the day after Christmas, and if you’re in the UK, it’s a full-on national holiday. If it falls on a weekend, though, the day off shifts to Monday or Tuesday, because why not extend the festivities? 

It’s all about family, food, and the glorious chaos of unwrapping gifts you didn’t need. And what better way to kick back than with a Premier League game on TV? Nothing says “holiday spirit” like shouting at a screen with a belly full of leftovers. So, kick back, relax, and let the footie madness begin.

This bigger, more engaged audience? It’s like a goldmine for advertisers, pumping up revenue for both the league and its media partners. Cha-ching.

BEST COUNTRIES TO TARGET

Premier League fans are everywhere, but there are some hotspots that truly stand out. The UK, US, Germany, Brazil, Colombia, Peru, and Saudi Arabia light up with the most excitement during the magic that is provided by the Premier League.

TIPS ON RUNNING YOUR CAMPAIGNS

Don’t wait for the ‘perfect’ moment – make your moment by taking action now! The time to launch your ad campaigns is today. To really stand out and make waves, keep your eye on those key dates for major televised events – this is your chance to shine.

Check the Premier League Christmas schedule here

To truly capture the largest possible audience, it’s crucial not to cut corners when it comes to your budget. This is the moment to go all guns blazing, embracing flexible spending and removing any limits on your advertising efforts during the games. 

The visibility and reach you can achieve in this high-energy environment are unmatched, making it the perfect opportunity to maximize your results. By committing fully to your strategy, you’ll not only elevate your brand but also make a lasting impact on the sports world.

FOOTBALL-THEMED CONTENT

Now’s the time to get bold, get creative, and get noticed. The football season is here, so why not use those electrifying visuals to make your banner ads impossible to ignore? Tie your offer directly to the action on the field – because if you’re not playing to the moment, you’re just another ad lost in the shuffle. 

In a world full of noise and competition, relevancy and context are everything. So don’t just throw something up there – bring the game to life, with that perfect football flair that cuts through the clutter and reels in customers. If you’re not standing out, you’re blending in. And blending in? That’s the quickest way to lose the game.

AD FORMATS TO EMPLOY

Mix up your ad formats is like going from the long ball to a 4-2-3-1 formation. 

Pop-Under, Interstitial, and In-Page Push ads – these bad boys work together like a perfect passing game. 

Interstitials? They’re your secret weapon. Cheap as chips but pack a punch with insane exposure. When done right, they grab attention and boost click-throughs faster than a wide receiver hauling in a game-winning pass.

Throw in a killer call-to-action, and you’re not just playing the game – you’re hammering it home. So get your strategy right, and watch those conversions stack up like W’s on a Christmas morning scoreboard.

ADVERTISING MODELS

CPC is your go-to when you want real action. Unlike CPM, where you’re just paying for eyeballs (yawn), CPC makes sure you’re only shelling out when someone actually clicks on your ad. Translation? You’re getting real, engaged traffic – not just some passive scroll. It’s about results, not just reach.

But what about the main dish? Switching to CPA is like putting your campaign on autopilot – but a smart autopilot. CPA adjusts your campaign to always go after the stuff that matters: actual conversions. Whether it’s a purchase, sign-up, or whatever your goal is, it’s gonna spend your budget in the smartest way possible, getting you more bang for your buck.

MONETIZATION TIPS

Looking to increase your website’s revenue? Enter Autotag with the Max Earnings option. This 3-in-1 powerhouse brings together the best ad formats into a single, reinforced tag that will take your monetization to new heights and keep the wolves at bay.

In addition, we offer advanced Anti-Adblock scripts that leave the standard solutions in the dust. They obliterate ad-blocker interference, keeping your ads front and center where they belong – and that means maximum ROI.

One setup. One activation. And boom – your ads stay in the spotlight. No more hiding in the shadows.

Go For Glory!

As the excitement of the English Premier League heats up, now’s the time to maximize your advertising impact. Discover more expert advertising strategies for sports by checking out our post on boosting conversions during game days!

Unlock the full potential of your online ads this Premier League holiday season with Adcash – and watch your goals come to life.