Knowledge center

An ad network is like a matchmaker for digital advertising. It connects advertisers (that’s you) with websites (aka publishers) that want to sell ad space. Instead of negotiating with individual sites, you use an ad platform like Adcash to place your ads where they’ll hit the right audience – based on their demographics, interests, or online behavior. More reach, less hassle.

There are five main types of ad formats.

Pop-up ads – These appear in a new window or overlay to grab attention and increase engagement.

Pop-under ads – Similar to pop-ups, but they load discreetly in the background, ensuring a non-intrusive user experience.

Interstitial ads – Full-screen ads that appear during content transitions (like between webpage loads or app screens) for maximum visibility.

In-page push ads – These look like traditional push notifications but appear directly on the webpage without requiring user opt-in.

Banner ads – Classic display ads embedded within the webpage, featuring images, text, or animations to drive clicks.

Maximizing earnings shouldn’t mean annoying your visitors. The key? Smart ad placement and quality formats.

Use pop-under ads instead of intrusive pop-ups to keep the user journey smooth.

Limit interstitial ads to natural breakpoints in content flow.

Optimize push ads so they feel native rather than disruptive.

Work with a trusted ad network for publishers (like Adcash) that provides real-time optimization and non-intrusive ad delivery.

With the right balance, you can monetize your website without driving users away.

Pick a solid advertising platform that connects you with top publishers (hint: Adcash). Whether you want pop-up ads, display banners, native ads, or video ads, we make it simple. Set your budget, target the right audience, and launch. Our adserver and programmatic advertising platform handle the heavy lifting – real-time analytics, smart ad optimization, and laser-focused targeting to maximize your ROI.